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Planet Fitness, Round1 will bring changes to local malls

MOORESTOWN – New tenants coming to South Jersey malls show the changing face of shopping centers.

Watch: Turnaround try at troubled mall



A Planet Fitness gym will open Thursday at Moorestown Mall, occupying more than 22,000 square feet in a complex that’s lost several big retailers in recent years.

And Round1, a “family entertainment center” based in Japan, will debut Oct. 24 at Deptford Mall. The new arrival will offer 12 bowling lanes, five billiards tables and 250-plus arcade games — will occupy more than 50,000 square feet vacated by the struggling Sears chain.

a person walking down a street in front of a building: Shoppers pass Round1, a family entertainment center opening Oct. 24 at Deptford Mall.

© Jim Walsh, Courier-Post
Shoppers pass Round1, a family entertainment center opening Oct. 24 at Deptford Mall.

Mall operators say they’re eager to diversify their tenant mix in the face of a harsh retail environment, particularly for traditional brick-and-mortar chains.

More: Moorestown board approves mall redevelopment study

More: Plan proposes new use for parking lot at Grand Market Place in Willingboro

“Overall, what we’re doing is providing people with more reasons to visit our property,” said a statement from Macerich, a California firm that owns Deptford Mall.

It noted an interest in attracting “exciting entertainment concepts, immersive technology experiences (and) a variety of dining options.”

The statement also pointed to “international brands that are expanding in the U.S. market.”

Recent arrivals at Deptford Mall include two Australian retailers, Lovisa and Cotton On.

Lovisa is described as a “woman’s fast-fashion jewelry and accessories concept,” while Cotton On sells casual clothing, accessories and homewares.

PREIT, a Philadelphia-based firm that owns Moorestown Mall and other shopping centers, wants to attract “healthcare providers, food markets, fulfillment and logistics operators,” Joseph Coradino, the firm’s CEO, said earlier this year.

Both PREIT and Macerich also want to develop housing and hotels at some properties.

“We think of our well-situated properties, like Deptford Mall, as ‘town centers’ for the wide range of activities people enjoy,” said Macerich.

a tree in front of a building: Planet Fitness plans to open Oct. 15 at the Moorestown Mall.

© Jim Walsh, Courier-Post
Planet Fitness plans to open Oct. 15 at the Moorestown Mall.

Similarly, Coradino has said PREIT’s properties could evolve into “commerce districts.”

The mall operators are attempting to ease financial strains that have worsened with the COVID-19 pandemic.

PREIT in August reported a net loss of $49 million for first-half 2020. That compared to a year-before deficit of $33.9 million for the firm, which also owns the Cherry Hill Mall and Cumberland Mall in Vineland.

Macerich had a first-half net loss of $17.6 million. It reported net income of $23.5 million a year earlier.

The Moorestown location is the first in a mall for Billy Olson, who operates 19 Planet Fitness gyms in South Jersey.

“The mall does provide advantages including space, parking, and visibility,” he said Tuesday. “We were able to build a state-of-the-art facility and not be confined by the amount of space to use.”

Planet Fitness occupies six former units at the Route 38 shopping center, which saw closings for a Lord + Taylor department store in January and a Sears store in

Planet Fitness Celebrating Columbia Grand Opening, Oct. 16-22

TIMONIUM, Md. (Oct. 12, 2020) – Planet Fitness – one of the nation’s largest and fastest-growing franchisors and operators of fitness centers with more members than any other fitness brand – will hold a weeklong grand opening celebration at of its Columbia fitness center.

As Planet Fitness’ first club in Howard County and 41st club in Maryland, the 16,776-square-foot Columbia club is located in Dobbin Center at 6475-101 H East Dobbin Rd., Columbia, MD 21045.

Planet Fitness Columbia features state-of-the-art cardio machines and strength equipment, a 30-Minute Express Circuit, fully equipped locker rooms with day lockers and showers, numerous flat screen televisions, Hydro-Massage beds, massage chairs, tanning beds, a Total Body Enhancement booth and more – in a hassle-free, non-intimidating environment.

From Oct. 16-22, new members can join for Classic membership at $0 down, $10 a month with no commitment and get one month free! Members can bring guests for free, and those who refer a friend or upgrade to Black Card® membership before Oct. 22 can get the rest of the year free.

Throughout the grand opening, Classic members can enjoy Black Card® amenities for free (including access to massage beds and chairs and tanning, among other benefits). Everyone who visits can enter to win prizes, including a 55′ Smart TV, Amazon Echo Show, Apple Watch and Maryland Terrapins memorabilia. A ribbon cutting ceremony with state Sen. Guy Guzzone (District 13, Howard County) and the Howard County Chamber of Commerce will take place Oct. 22, from noon to 1 p.m., and will include a $500 check presentation to the Laurel Boys and Girls Club.

In addition to the festivities, the grand opening will serve as an opportunity to see enhanced protocols in place to get members back to the Judgement Free Zone® in the safest way possible. Planet Fitness has implemented such measures as: required facemasks, increased sanitation, employee temperature checks, touchless check-in featuring COVID-19 wellness questions for all members and guests, signage promoting Social Fitnessing™ throughout the facility, and Crowd Meter on Planet Fitness’ mobile app that allows members to check club capacity before coming into the gym.

“Planet Fitness believes fitness is essential to the physical and mental health of Maryland residents who are eager to get out of the house and resume their active lifestyles. Fitness also plays a critical role in building a stronger immune system, helping protect against severe COVID-19,” said Victor Brick, co-owner of PF Growth Partners, a franchise division of Planet Fitness. “Planet Fitness Columbia aims to do its part in combatting this ongoing pandemic by providing access for people to exercise and stay healthy.”

The pandemic has taken a physical and mental toll on the nation. State lockdowns led to a 32 percent reduction in physical activity among individuals who were physically active. Maryland already suffers from high obesity rates, with 32.3 percent being considered overweight. This makes access to exercise now even more vital as physical activity provides numerous health benefits including the ability

When will Big Lots, Planet Fitness, T.J. Maxx, Five Below and Chipotle open in Hershey?

The owner of the Hershey Square shopping center said five new high-profile tenants will open their doors by next spring.

PennLive previously reported that Big Lots, Planet Fitness, T.J. Maxx and Five Below are coming to the former Kmart site in the Derry Township shopping center. A Chipotle Mexican Grill will open there as well.

Construction work to prepare the center for its new tenants began last month, said shopping center owner Heidenberg Properties.

Former Kmart store

The former Kmart store is located in Derry Township at the Hershey Square shopping center. (Daniel Urie, PennLive, File)

The Kmart closed in March 2019. From November through May, Heidenberg Properties said it executed 10-year lease agreements for more than 90,000 square feet of the site for T.J. Maxx, Big Lots, Five Below, and Planet Fitness. The Chipotle will be built on a new pad site in front of Weis Markets and will include a drive-thru lane.

“We knew that this space would be desirable to top-tier retailers and we couldn’t be more excited about the new tenant line up,” Heidenberg Properties’ VP of real estate Ken Simon said in a press release. “The mix of treasure-hunt, value and experiential retailers that we are adding will well-position this property for the long term.”

“Late 2020” will be here before we know it! But in the meantime, we’re busy behind the scenes planning the space and designing equipment. Here’s a sneak peek at the vision board guiding our plans.

Posted by Where the Wild Things Play on Monday, January 20, 2020

A sixth tenant is also expected to open next year as well. Where the Wild Things Play, an indoor play space for children, will take up 4,000 square feet of space at the former Kmart space and will include five playhouses, an enclosed climbing structure and STEM activities, according to a Hummelstown Sun report. The company said on its Facebook page in June that it expects to open in the spring or the summer.

In addition to the 55,000-square-foot Weis Markets, the shopping center includes a number of smaller tenants, including Fine Wine & Good Spirits Premium Collection, Panera Bread, Five Guys, Visionworks and Applebee’s. The shopping center has more than 223,000 square feet of space.

Heidenberg Properties, a real estate development company based in New Jersey, acquired the Hershey Square shopping center in 2014.

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Is Planet Fitness still set to open in Greer?

Question: I’m curious as to if/when the Planet Fitness in Greer, is supposed to be completed. I heard before the pandemic an opening of this past summer, but it looks like no progress had been made,  

a parking lot in front of a building: Planet Fitness plans to open in the former big lots on W. Wade Hampton Boulevard in Greer in late 2020.

© Elizabeth LaFleur/STAFF
Planet Fitness plans to open in the former big lots on W. Wade Hampton Boulevard in Greer in late 2020.

Answer: Don’t worry, Greer’s Planet Fitness is still on track to open this year. 

I wrote about this project late last year when someone asked what would be going into the former Big Lots space in the Greer Plaza development at 805 W. Wade Hampton Boulevard in Greer.

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According to Abigail Lacaillade, an account executive with the company that handles PR for Planet Fitness, the Greer location is slated to open later this year, though an exact date is not yet known. 

The gym will fill more than 20,000 square feet of space in the development. 

Planet Fitness currently has nine locations in the Greenville-Spartanburg-Anderson area including on on Wade Hampton closer to Greenville. 

The low-cost gym chain is known for its “judgment free zone” policy that’s aimed at creating a gym atmosphere that’s accessible to people in all phases of fitness.

Other businesses at the Greer Plaza site include a Dollar General, Belk and Walmart Neighborhood Market.

Lacaillade said she would keep me posted on an exact date and I will share that information as I’m able. 

Do you have a question you want answered? Send it to [email protected], contact Elizabeth on her Facebook page at or send questions via mail to Elizabeth LaFleur, 32 E. Broad St., Greenville, SC 29601. Answers will appear in the Tuesday and Friday print editions of The Greenville News.

This article originally appeared on Greenville News: Ask LaFleur: Is Planet Fitness still set to open in Greer?

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