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Digital Fitness Startup TREAD Raises $1.1 Mn In Seed Round

The startup will use these funds for scaling its product development and community expansion

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Bengaluru-based digital fitness startup TREAD has raised its first round of funding of $1.1 million from a clutch of investors. The round saw participation from Better Capital, Unacademy founders Gaurav Munjal, Roman Saini and Hemesh, Udaan founder Sujeet Kumar, CRED founder Kunal Shah, Citruspay founder Amrish Rau, MPL founders Sai Srinivas and Shubh Malhotra, Jupiter founder Jitendra Gupta, RedBus founder Phanindra Sama, Whiteboard Capital, FirstCheque and Stanford Angels, among others.

“The company promises to deliver live streamed group workout sessions through its mobile app and website. Fitness experts across the country will use the platform to deliver a wide range of workouts, counts as yoga, HIIT (high-intensity interval training) and cardio with strength and conditioning workouts,” said a statement from the company.

“We are excited to announce our first ever fundraise for TREAD, a visionary homegrown online fitness startup that aims to advance the ‘Fit India’ initiative by offering holistic workouts which are accessible and affordable to everyone in India and in Bharat. This fundraise gives us the initial capital to rapidly build out our product, our content across social platforms and to onboard thousands of professional trainers from across the country,” said TREAD founder and chief executive officer Dinesh Godara. “Our immediate goal is to launch an immersive and gamified experience for users to choose their workouts and make consistent progress on their fitness goals.”

Data from MoEngage shows that between the first quarter and the second quarter of 2020, health and fitness app downloads grew by 46 per cent worldwide whereas India saw the highest increase in downloads, rising by 156 per cent that translates to 58 million new active users.

“In this post-COVID world, people are cautious about social distancing and are hesitant to head back to the gyms and fitness centers. Workout from home has become a new normal in fitness around the world. TREAD is squarely positioned around this need and is offering the full range of workouts via online sessions with best-of-breed trainers across all categories.”

“TREAD is building a rich experience for users to pick up workouts, find trainers of their choice and compete with their peers, and track progress via a gamified dashboard. TREAD is also creating rich tools for trainers to conduct highly engaging group workout sessions where users feel connected to their trainers similar to their offline experience” Godara added, while pointing to the current opportunities and way forward for the establishment.

“The startup is in talks with multiple venture capital firms for its Series A round of funding,” said the statement.

A report by Data Bridge Market Research on the fitness app market said the fitness app market is expected to witness market growth at a rate

Proscia Appoints Dr. Monica Santamaria-Fries as Digital Transformation Officer to Guide Laboratories Amid Surge in Digital Pathology Adoption

Former Chief of Pathology at Kaiser Permanente brings 30+ years of pathology and laboratory management experience to company’s executive team

Proscia®, a leading provider of digital and computational pathology solutions, has named pathology and laboratory management veteran Dr. Monica Santamaria-Fries to its executive team. In her role as Digital Transformation Officer, Dr. Santamaria-Fries will draw on her experience to guide diagnostic laboratories in the transition to digital pathology amid a rising demand for adoption.

Dr. Santamaria-Fries joins Proscia following a 30+ year career with The Permanente Medical Group (TPMG), which serves more than 4.5 million patients in Northern California. She was the Chief of Pathology at the Kaiser Foundation Hospital in Santa Clara, CA, where she supervised clinical and business operations for over 15 years. In addition to working as a practicing pathologist, Dr. Santamaria-Fries held appointments as Clinical Laboratory Director and, most recently, as Assistant Chair for the Regional TPMG Pathology Department, guiding strategy and operations for a group of over 125 pathologists geographically distributed across 20 facilities in Northern California.

At Proscia, Dr. Santamaria-Fries will act as the change agent for diagnostic laboratories making the transformation to digital pathology, ensuring that they are prepared to rapidly capitalize on its growing potential with an approach that evolves with their needs. She will play a critical role in all stages of the digital journey, from strategy and requirements definition through implementation. In addition, Dr. Santamaria-Fries will work closely with Proscia’s commercial, regulatory, scientific, and technology teams to shape the company’s product roadmap and communicate clinical evidence.

“We are very excited to welcome Dr. Santamaria-Fries to our leadership team,” said David West, Proscia’s CEO. “Her extensive pathology and laboratory management expertise combined with a deep appreciation of digital and computational pathology will help Proscia to continue its strong growth in the clinical market and enable us to meet the expectations of our customers as we drive further adoption.”

Adoption of digital pathology among hospital networks and diagnostics laboratories is undergoing rapid growth, especially in the face of the COVID-19 pandemic. The current standard of care for diagnosing cancer centers around pathologists and microscopes in physical laboratory spaces. Catalyzed by the global health emergency, healthcare is seeing the adoption of new technologies as telemedicine and digital approaches become the new norm. Digital pathology, which captures high resolution images of specimen, enables remote case review as well as the application of AI to help overcome the manual and subjective nature of traditional pathology.

“As a passionate pathologist and laboratorian, I am excited to help Proscia transform diagnostic medicine,” said Dr. Monica Santamaria-Fries. “Digital pathology adoption has never been more critical than it is today. I look forward to playing a key role in pushing the industry forward to increasingly drive impactful clinical and operational benefits for leading laboratories around the world.”

The addition of Dr. Santamaria-Fries is Proscia’s latest announcement in its continued quest to accelerate digital pathology adoption in clinical practice. In April, the company announced that its

M Health Fairview Applauds PreferredOne as First in Minnesota to Cover Innovative Prescription Digital Therapeutics to Treat Addiction

Largest Minnesota health system urging others to cover the FDA-authorized treatments

PreferredOne, Fairview’s health benefits management company, is the first health insurance provider in Minnesota to cover two innovative prescription digital therapeutics (PDTs) to treat addiction: reSET® and reSET-O®, which are manufactured by Pear Therapeutics, Inc. The software-based treatments are authorized by the U.S. Food and Drug Administration (FDA) and are indicated to treat substance use disorder and opioid use disorder, respectively.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20200930005985/en/

PreferredOne, Fairview’s health benefits management company, is the first health insurance provider in Minnesota to cover two FDA-approved prescription digital therapeutics to treat addiction. (Provided by Pear Therapeutics)

reSET and reSET-O are the first two PDTs to receive market authorization to treat disease from FDA. PDTs are apps that are downloaded to a patient’s mobile device after being prescribed. Both products, which are adjunctive to outpatient counselling, provide patients with algorithm-driven cognitive behavioral therapy, fluency training, and contingency management, while clinicians receive access to clinical dashboards to inform in-office and tele visits. reSET is used as a monotherapy and reSET-O is used in combination with transmucosal buprenorphine.

“M Health Fairview is committed to ensuring our patients have coverage for these innovative mental health resources, and we’re excited that PreferredOne is leading the way in Minnesota by offering these products,” said Beth Heinz, executive of mental health and addiction services for M Health Fairview. “The only way to ensure broad access is for other payors to join us in reimbursing these products. Patients in all systems will benefit when more providers join this effort and enable physicians to prescribe these solutions.”

The COVID-19 pandemic arrived amid an ongoing addiction crisis, and it exacerbated health issues for many Minnesotans. Only 1 in 10 people with a substance use disorder receive treatment in the U.S., according to the Minnesota Department of Health.

“We applaud PreferredOne and M Health Fairview’s commitment to addiction and mental health coverage,” said Corey McCann, M.D., Ph.D., President and CEO of Pear Therapeutics. “Now, more than ever, people struggling with substance use disorders need access to recovery support and treatment due to the impact of the pandemic. Together we can address this unmet need, and we hope that other health plans in Minnesota will join in taking this step to ensure access to innovative evidence-based therapeutics for all Minnesotans.”

About M Health Fairview

M Health Fairview is the newly expanded collaboration between the University of Minnesota, University of Minnesota Physicians, and Fairview Health Services. The healthcare system combines the best of academic and community medicine – expanding access to world-class, breakthrough care through our 10 hospitals and 60 clinics.

About PreferredOne

PreferredOne, a wholly-owned subsidiary of Fairview Health Services, leads the market with products and services that conserve employer health plan dollars while helping more than 364,000 members achieve their best health. Comprehensive local and national provider networks together with an emphasis on health care cost and quality maximize the value of employee health

Threat Evaluation Of Digital Health Information

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Risk Evaluation Of Digital Health Records

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Danger Evaluation Of Digital Health Information

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They’re devoted to educating, advocating, listening, and main with a view to give individuals the support and knowledge they want, to create nationwide public policies to ensure the folks with mental illness are helped, to offer free referrals for those who want psychological health providers, and to make the general public aware of mental health issues (NAMI).

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